From: "Oosman, Aalia" <[log in to unmask]>
Date: Wed, 2 Oct 2013 08:32:42 +0000

Taylor & Francis conducted primary research throughout 2013 to produce
a comprehensive white paper entitled, Facilitating Access to Free
Online Content: Challenges and Opportunities for the Library
Community. We have noticed some key industry trends as a result of
this research and would like to conduct additional supplementary
research to explore these themes further via a follow up survey:
http://www.surveymonkey.com/s/NC97DRH

Primary research within the white paper revealed that 71 percent of
librarians surveyed struggle with the unknown permanence of free
content. Taylor & Francis initially asked survey recipients, "Has your
library implemented, or is planning to implement, any of the following
discoverability services?"

Our research revealed the following:

42% of survey respondents are planning to improve their end-user
interfaces for their library website (48% have already implemented)
35% plan to improve their cataloging systems (38% have already
implemented) 32% of survey respondents plan to conduct user research
to understand their users' needs and/or requirements (40% have already
undertaken this)

To explore these responses further, we hope you will be able to spare
several minutes to complete some follow-up survey questions :
http://www.surveymonkey.com/s/NC97DRH

The results of the survey will be compiled into a presentation in
which Taylor & Francis and George Washington University Libraries will
co-present at the 33rd Annual Charleston conference, on November 9,
2013. The presentation will be uploaded online and we will also add
the results of this survey online and send out an announcement once
the results become available.

Best wishes and many thanks

Elyse Profera
Associate Library Marketing Manager
Taylor & Francis Group, 325 Chestnut Street, Suite 800, Philadelphia, PA 19106
Email: [log in to unmask]