From: Rich Dodenhoff <[log in to unmask]> Date: Wed, 18 Jan 2012 22:23:58 +0000 Subject: RE: Moving towards paying only for usage? The pay-per-use system described below seems to require more work on the part of publishers, which would drive up costs rather than reduce them. If articles are sold on a pay-per-view basis instead of by subscription for an entire journal, publishers might have to charge more to cover the cost of producing the content that gets used less. A publisher has no way of knowing how much use an article might receive when it is published. Editors and editorial boards already try to select manuscripts that will get the most use and citations to generate higher impact factors, but not every manuscript does. Some get no citations at all, despite the best efforts to weed out those papers. Richard Dodenhoff Journals Director American Society for Pharmacology & Experimental Therapeutics www.aspet.org www.facebook.com/ASPETpage www.twitter.com/ASPET