From: William Gunn <[log in to unmask]> Date: Wed, 4 Mar 2015 17:31:44 -0800 From what I have heard, and I know the guy who drafted this (he used to work at Mendeley), the request for information is get the same kind of information from social networks as libraries already provide via COUNTER. So nothing personally identifiable and seems reasonable that a publisher would want to know how things they publish are doing online, much in the same way a website might want to know about their visitors. I do agree that recognition of the role of social networks in scholarly communications comes more than a few years late, but it has come, so my plan is to engage with those willing to engage and to take this opportunity to say things they might not be receptive to hearing at another time. Best, -- William Gunn | Head of Academic Outreach Mendeley | @mrgunn http://www.mendeley.com/profiles/william-gunn (650) 614-1749