From: Dominic Mitchell <[log in to unmask]>
Date: Mon, 4 Aug 2014 16:36:38 +0200

Adding 'journal' to a name will not increase discoverability. But
there are several things that will:

- Using key, descriptive terms on the journal homepage, including the
journal's former name and a journal's nickname if applicable, as well
as any affiliations
- Key search terms that people use to find your journal in search
engines, used on the homepage.
- Adding the name of the journal in an <H1> tag into the homepage's HTML.
- Making the article titles and article text crawlable.

Related but slightly offtopic, I just got this link from ISSN today:

http://www.issn.org/understanding-the-issn/assignment-rules/issn-manual/#2-3-changes-in-continuing-resources-requiring-a-new-issn-assignment

Dom Mitchell


---------- Vidarebefordrat meddelande ----------
> Subject: What is in a name?
> From: Miranda Walker <[log in to unmask]>
> Date: Thu, 31 Jul 2014 20:57:13 +0000
>
> In starting a new journal should the word “journal” be included in the
> title? For example,  is it important to include "Journal of..."  or
> …Journal on…”? Does it make a difference with discoverability?
>
> Changing a journal name is not the easiest thing to do, so we wanted
> to ask early in the process.
>
> Thanks in advance!
>
> Miranda
>
> Miranda Walker
> Director, Publications
> INFORMS
> Catonsville, MD 21228
> [log in to unmask]